Why a Mobile Site is More Important than Ever | Mediaforce

Why a Mobile Website is More Important Than Ever

Businesses that make mobile optimization a central part of their strategy will benefit from the opportunity to engage the new constantly connected consumer.
  • By 2013, more people will use mobile phones than PCs to get online.
  • Mobile searches have grown 400% since 2010.
  • 75% of users prefer a mobile-friendly site as it is easier to navigate and faster to load on their device.
  • 64% of users only look at the first page when conducting a search on their smartphone.
  • 87% of smartphone users look for local information on their phone and 89% take action as a result. For example by making a purchase or contacting the business.
  • Smartphones are critical shopping tools with 69% of users having researched a product or service on their device. 20% of smartphone users have made a purchase on their phone.

Source of Statistics: howtogomo.com and Google Whitepaper: Our Mobile Planet (Canada)

mobile site example

How a Mobile Site Differs from Your Regular Website

If your website is not mobile-friendly, your website will likely take longer to load on a mobile device and will not display the entire site within the mobile screen without scrolling. This inhibits the users experience in navigating the website quickly to find what they are seeking.

With proper set-up, when someone finds your website using a mobile device it will intuitively show them the mobile site and the full version if on a computer.

Starting Price

Depending on the size of your website and the features you would like it to have, developing a mobile website starts at $1500 including development, design, testing, and installation.

Contact us to get a few samples of mobile websites we have created recently and for a custom quote for your mobile website.

 

Joe Bongiorno

Author Joe Bongiorno

Joe has been the CEO and driving force behind Mediaforce since 1996.

More posts by Joe Bongiorno

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