PPC Remarketing Agency Ottawa | PPC Services
Potential clients who have previously shown interest in a business or a product may be re-engaged via pay-per-click (PPC) remarketing. It assists you in reminding these clients about the goods and in enticing them to complete the purchase they did not complete the first time they visited your site, according to the data.
This is where the services of a PPC agency come in. As a general rule, a PPC agency is a group of highly trained employees who are specialists in the creation, testing, and management of sponsored advertisements across a wide range of digital marketing platforms.
Stay Top-of-Mind With Remarketing Ads
Are customers abandoning your website without making a purchase? Remarketing advertising makes it simple to reconnect with lost website visitors through search, display, and social media. Customer retention may also be aided by remarketing–research suggests that organizations can make more money by keeping current customers rather than gaining new ones. Effective remarketing advertising keeps your brand in front of buyers’ minds and provides a clear route through your sales funnel.
That’s why remarketing advertisements are such an important part of any PPC campaign: you simply can’t afford to lose track of interested prospects and current customers.
Re-Engage Customers On A Variety Of Platforms
You’ve undoubtedly heard about Google Ads remarketing. Through search, display, and video advertising, Google makes it simple to re-engage.
But it doesn’t end there: Bing and social networking networks (such as Facebook, Instagram, and LinkedIn) also offer retargeting capabilities, allowing you to contact clients wherever they are online.
Target Customers Based On Their Behavior
Serve advertisements that are relevant to the interests of your clients. The following criteria are used to target:
- Pages about a certain product, category, or service were visited.
- Visited webpage pages in various combinations
- Ad engagement
- Previous purchases
What Are The Benefits Of Our Remarketing Services?
Browser cookies enable you to provide the most relevant ads by tracking website users’ activities. Based on the pages viewed, a skilled remarketing agency may discover the finest conversion prospects.
There’s no need to speculate. We may utilize your current client list for direct remarketing on social media, search engines, and display networks. (Don’t worry, there are safeguards in place to protect your privacy.)
For organizations, remarketing is one of the most cost-effective PPC advertising strategies. Because the target demographic has shown interest in your offering, it also tends to deliver a very high ROI.
Manual & Automated Optimization
Platforms for remarketing are fantastic, but robots aren’t flawless. To avoid difficulties and increase ROI, our PPC managers maintain a close check on your advertising. When you combine automation with your staff, you have a formidable force on your side.